Most email is viewed from a mobile device. Our design philosophy is to ensure emails are optimized for mobile devices first and then scale elegantly to fit tablets and desktop computers second.
Beating Best Practices
We are firm believers that your content strategy shouldn’t be misguided by well intentioned experts who deal in generalities. In marketing you will often hear a lot of smart talk by folks who don’t know you, your product, or your audience. Our aim is to first understand these things and then create a content strategy that well suits them, instead of attempting to apply your business to a formula.
A business that sells popcorn at the end of a movie is doomed to fail. Our approach to personalization will allow you to send the right message to the right person at the right time. Every time.